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New Customer Acquisition

1.2.1

Expand into adjacent segments, launch PLG motions, build channel programs.

Case Studies(4)

AllOrganicInorganicBoth
New Customer AcquisitionOrganic + Inorganic

TTEC Holdings

TTEC Holdings — New Customer Acquisition Through Integrated Digital CX Platform

- **Revenue growth**: Total company revenue grew from $1

Business ServicesNAICS 5614Large Enterprise
New Customer AcquisitionOrganic + Inorganic

Concentrix

Concentrix — New Customer Acquisition Through Strategic Combination with Webhelp

- **Revenue scale**: Total revenue grew from $5

Business ServicesNAICS 5614Large Enterprise
New Customer AcquisitionOrganic

CBRE Group

CBRE Group — Industry-Vertical GTM Strategy for Healthcare and Life Sciences

- **Healthcare market leadership**: CBRE became the #1 healthcare real estate...

Business ServicesNAICS 5312Large Enterprise
New Customer AcquisitionOrganic

Marsh McLennan

Marsh McLennan — Digital-First New Logo Acquisition Engine

- **Sustained organic growth acceleration**: Organic revenue growth reached 9...

Business ServicesNAICS 5242Large Enterprise
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